If you run a restaurant, then marketing your business is one of the most important things that you can do to grow your business. Whether you’re trying to increase your visibility, build loyalty, or find new customers, there are a variety of Restaurant marketing tools available that can help. These tools, when used correctly, can make a big difference in your business’s success.
Some of the best restaurant marketing tools are simple to use and can save you time and money. These include social media management tools like Hootsuite, Sprout Social, and Later, as well as text messaging apps that allow you to send promotional offers and reminders to your guests (such as EZ Texting and Brevo). SMS has a high open rate, which means that most of your messages will be read and not ignored.
Another restaurant marketing tool that can be extremely useful is a customer review monitoring and analytics platform. These tools can help you respond to reviews and show off your best-performing features. NiceJob’s customer review management software, for example, uses artificial intelligence to analyze your online reviews and helps you improve your overall restaurant experience. It also includes a word cloud feature that shows you the most common words used in your reviews to identify positive and negative sentiment.
Other tools that can help with your restaurant’s marketing include a website optimization tool like VistaCreate and graphic design programs like Adobe Express. These can help you create custom designs for your business cards, flyers, and menus to help your brand stand out. Finally, food delivery services such as DoorDash can be a great way to bring in new customers and encourage repeat visits.